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  • My-take

    Catching the virus

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    Great viral marketing campaigns and what makes them great! Unless you’ve disconnected yourself from the World Wide Web in every possible way, you couldn’t have…

  • consumer

    Consumer durables up their BTL budget to 20%

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    With a decreased shelf life of ATL campaigns from six months to about two months now, marketers are looking at economic and effective alternatives for…

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Pitch September 2014

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