Can Sony be a ‘smart’phone without Ericsson?
Sony Xperia S is the first product from Sony Mobile Communications after Sony bought out Ericsson’s 50 per cent stake in Sony Ericsson. With the presence of fierce competitors who have established their grip over the exponentially growing smartphone segment, will Sony succeed in creating a flutter? Over the years, Sony has built a reputation for itself as a premium brand in the consumer electronics business and enjoys a loyal customer base. Read More
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Every time I pass a newsstand or flip through the pages of a magazine, my mind raises the same question. Are they nearing extinction? Is the print world on its way to being swept away by the digital age? And
It’s not for nothing that the world is called a global village. Every part is connected to every other part, thanks to technology. For instance, we all know what and how Obama said or, the drama unfolded in our living
Market demands for products – utility, luxury or otherwise though share a symbiotic relationship with the economic environment of the country and will rise and fall with times; one cannot deny the importance of communication whatever be the situation. After
The Indian magazine industry has been facing tough times over the past few years as readership and revenues stagnate. Not surprisingly, the industry is facing even tougher questions from advertisers and media agencies when it comes to allocations of media
Rewind to 22 years ago – privately-run satellite television started India’s media technology revolution in real terms. Mobile services entered as late as 1994 and connectivity being low and select, ensured penetration was minimal too. Even though present day broadband
If you haven’t already heard, Facebook announced a complete shift of its brand pages to the new Timeline format last month. So everything you learnt about the brand pages over the years has changed as of 30th March 2012. Well
The ratings are out and officially it looks like India’s love affair with instant cricket is hitting rocky patches. Official figures indicate a more than 1TVR fall for first six matches of IPL over last IPL, and last IPL was
Dear Sirs, Thanks a lot for giving us the Nano 2012. It’s claimed to be a better version of the former – technically, aesthetically, and functionally. This new avatar has not been tagged as ‘the common man’s car’ or ‘the
On and off, I keep hearing conversations that the slowdown is back and 2012 will be another tough year. From the first signs or the way 2011 has ended, this may well be true. One cannot help but compare, what
“Jab tak balla chal raha hai, thaat hai. Jab balla nahin chalega to…” The insurance ad definitely connects with the audience. Yuvraj’s natural self: both in terms of expressing the reality of life and his resilient spirit, makes the ad
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