MID-TERM REVIEW – OUTDOOR

Ad Outlook 2009 Mid-Term Review Outdoor : Almost Blacked out

Ad Outlook 2009 Mid-Term Review Outdoor : Almost Blacked out

0 / July 2, 2009 1:42 PM

Outdoor has been a key tool for many mass marketers in the past but it no longer seems so. The various outdoor formats like traditional OOH, digital/ retail media and airports/metro advertising are highly dependent on the performance of key