Can Sony be a ‘smart’phone without Ericsson?
Sony Xperia S is the first product from Sony Mobile Communications after Sony bought out Ericsson’s 50 per cent stake in Sony Ericsson. With the presence of fierce competitors who have established their grip over the exponentially growing smartphone segment, will Sony succeed in creating a flutter? Over the years, Sony has built a reputation for itself as a premium brand in the consumer electronics business and enjoys a loyal customer base. Read More
Pregnancy is stylish: Destination Maternity assures to-be-mums 0
Parle G baby in pursuit of Gold 0
Pinkberry swirls into Indian yogurt market 0
Vu flashes 3D cameras 0
A new M from Merc; Peter Honegg happy at No 2 position 0
Rowdy Rathore to sell Dream Yuga; Will the Akshay-Honda pair gel? 1
In demand: Eco-friendly brands 0
Are Van Heusen & Allen Solly wearing the right look? 0
Olympus dons a retro look to drive brand nostalgia 0
A ‘clean’ picture for Horlicks’ campaign 0
Microsoft, BMW, Google, Apple, Adidas, Mercedes, Audi, Disney, Sony, IBM – in that order, rank as India’s top 10 most desirable brands, according to a study titled Brand Desire, conducted by Clear, the brand consultancy arm of M&C Saatchi group.
ad2c, mobile marketing and advertising agency, expanded its team by hiring Mindshare’s Harish Nair and Pradeep AJ as Chief Strategy Officer and Business Director, respectively. Announcing the appointments, Madan Sanglikar, CEO, ad2c said in a press statement, “We are very
The fear of using mobiles for shopping online is diminishing and more Indians with internet access on their mobile phones are using their devices for online shopping. In a survey – MasterCard Worldwide Online Shopping Survey, 32 per cent of
Lycos Inc, a search engine and web portal, and a wholly owned subsidiary of Ybrant Digital, an end-to-end global digital marketing company has appointed Rob W Balazy as its new CEO. Commenting on the new appointment, Jacob Nizri, President of
LinkedIn, social networking portal for professionals, announces acquisition of content-sharing platform SlideShare for approximately $118.75 million, that will enable LinkedIn users to utilise SlideShare’s popular presentations feature. Deep Nishar, Senior Vice President, Products & User Experience at LinkedIn, stated in
According to a study conducted by market research firm Ipsos, fiscal year 2012 is all set to witness increasing optimism amongst Indian marketers, as they project a positive business outlook for the next year. The study titled ‘Indian Marketers Continue
In a bid to expand its presence in the growing mobile advertising market in India, InMobi, the independent mobile advertising network, has appointed Sandeep Deshpande as the Country General Manager, India and Vishal Nongbet as Business Head of Brands. As
Shyam Sukhramani has been appointed as the Chief Merchandising and Marketing Officer of an online Indian global lifestyle brand, Sher Singh (shersingh.com). Prior to joining Sher Singh, Sukhramani was the Global Merchandising Director at Levi Strauss, head-quartered in San Francisco.
If you haven’t already heard, Facebook announced a complete shift of its brand pages to the new Timeline format last month. So everything you learnt about the brand pages over the years has changed as of 30th March 2012. Well
The latest Reliance advertisement campaign showcases the Green Android BOT changing its colour to become the ‘Reliance BLUE BOT’. The campaign is indicative of Reliance Communications becoming the exclusive market partner for Google’s Android devices in India for the next
Comments