Can Sony be a ‘smart’phone without Ericsson?
Sony Xperia S is the first product from Sony Mobile Communications after Sony bought out Ericsson’s 50 per cent stake in Sony Ericsson. With the presence of fierce competitors who have established their grip over the exponentially growing smartphone segment, will Sony succeed in creating a flutter? Over the years, Sony has built a reputation for itself as a premium brand in the consumer electronics business and enjoys a loyal customer base. Read More
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Data from the Department of Telecommunications reveals that since the launch of Mobile Number Portability in India, there has been a major shift in favour of GSM services over CDMA. This has led to massive erosion in the customer base
Annus horibilus, the Latin phrase, which means a horrible year, sums up the year 2009 for the kind of returns it yield for the print medium in India. The medium that has till now reigned the ad pie and every
The year 2009 will go down in the annals of Indian media and advertising industry as the one that has set the ‘New Normal’. To quote McKin-sey’s worldwide managing director, Ian Davis, who propagated this term first in March 2009,
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