"DTH"

Dishtv repositions itself yet again

Dishtv repositions itself yet again

1 / January 17, 2012 8:30 AM

Call it savvy marketing or fickle-mindedness, Dishtv, the oldest DTH player in India has gone for a repositioning yet again. ‘Ghar Aayi Zindagi’ has paved way for ‘Dish Sawar Hai.’ In the last five years or so, Dishtv has changed

New Findings

New Findings

0 / September 8, 2010 9:45 AM

While most general entertainment channels (GECs) have run out of steam, or are in the race to acquire as many eyeballs as possible with limited content to sustain viewership, fatigue does not figure in the dictionary of Discovery Networks Asia

The clear picture

The clear picture

0 / July 9, 2010 8:17 AM

It’s said to take television viewing to the next level – about picture clarity and mega pixels and a whole lot of jargon. While many Hollywood movie DVDs have been available in HD (hi-definition format) in India for long, in

TAM TV TRENDS 2009 / Digital : More jazz

TAM TV TRENDS 2009 / Digital : More jazz

0 / September 4, 2009 12:26 PM

From a four player DTH market (DD Direct+, Dish TV, Tata Sky and Big TV), till last year, India has become a seven player market, with Sun Direct, Airtel digital and Videocon d2h joining the club. This has helped not

Bharti Airtel: Making it simple

Bharti Airtel: Making it simple

0 / December 5, 2008 3:02 PM

Starting Starting as a humble torch-bearer of the country’s telecom growth story in the early 90s, Bharti Airtel has gone on to emerge as the telecom giant globally, confidently taking on the might of the global players like Vodafone among

DTH: A Big Push

DTH: A Big Push

0 / September 5, 2008 4:55 PM

The DTH sector is fast emer ging as a hotly contested business space with price cuts, raining freebies and new players pouring in. Another interesting factor contributing to the market dynamics is unlike that the emerged Western markets where two-three