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Marketing Moments
Pidilite's auto-care brand unveils quirky film

The campaign for Motomax Insta Shine has been conceptualised by Sideways

By Team PITCH

Marketing Moments
IKEA’s new campaign has answers to the storage problems of...

As an extension to the 'Organising Is Awesome’ campaign, the three-part film series showcases relatable banter between objects and how....

By Team PITCH

Marketing Moments
Jennifer Aniston forgets who David Schwimmer is in new Super...

Other celebs such as Posh and David Beckham, and Usher also have cameos in the commercial

By Team PITCH

Marketing Moments
Andrés Ordóñez named FCB’s Global Chief Creative Officer

Andrés Ordóñez succeeds Susan Credle who will now serve as a creative advisor for Interpublic Group of Cos

By Team PITCH

Marketing Moments
Tailored cross-channel ads key for brand building: Tarun Ummat, Teads...

At the launch of the e4m-dentsu Digital Advertising Report 2024, Tarun Ummat, Teads India Managing Director, spoke on the ‘Power....

By Aditi Gupta

Marketing Moments
Best ads of the fortnight: HDFC Bank's fake take, Protinex's...

Our pick of the most creative and impressive ads between January 16 and 31

By Team PITCH

Marketing Moments
Swiggy’s Sneha John joins Pincode as Director-Brand

Sneha John was Director-Brand Marketing & Social at Swiggy

By Team PITCH

Marketing Moments
Google rebrands Bard, launches ‘ChatGPT-killer’ Gemini Advanced

Gemini will be available in 40 languages as a paid application; out in English as of now

By Kanchan Srivastava

Marketing Moments
BCCI sets cumulative base price for IPL partners at Rs...

Reports say that the price has been set for six associate and three special partner slots

By Team PITCH

Marketing Moments
Digital advertising industry expected to grow at 23% CAGR by...

The industry is estimated to reach Rs 62,045 crore by 2025, the report stated

By Team PITCH

Marketing Moments
Using tech has become quite native to the Indian audience:...

Simran Channey, AVP, Brand Solutions - Viacom18 Sports, spoke about the success of streaming IPL on JioCinema at the unveiling....

By Sonam Saini

Marketing Moments
Avoid getting caught in the hype of AI, focus on...

Narayan Devanathan, Group Chief Strategic Advisor, dentsu India, shared his insights into the complexities of AI and sustainability in marketing....

By Kanchan Srivastava

Marketing Moments
AI will be the big thing that will change the...

Harsha Razdan, CEO, South Asia, dentsu, and Abheek Biswas, AVP, Consumer Insights, dentsu, launched and introduced the much-awaited dentsu-e4m Digital....

By Shantanu David

Marketing Moments
Need a comprehensive act to regulate cable TV industry: Parliamentary...

The Parliamentary Standing Committee on Communications and IT has raised concerns over the decline in cable TV subscribers & stressed....

By Aditi Gupta

Marketing Moments
Adapting Social Media Tactics in a Changing Landscape For Sustainable...

Guest Column: Amrita Sharma, Co-Founder & Director, The Mixed Route Juice writes about Insights for Sustainable Engagement

By Amrita Sharma