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Marketing Moments
NTO 2.0 amendment: Beginning of a new friendship between TRAI...

The two sides have been at loggerheads ever since the regulator came out with the first amendments to the NTO....

By Javed Farooqui

Marketing Moments
L’Oréal appoints Aseem Kaushik as India MD

Kaushik succeeds Amit Jain who has decided to retire this year-end

By Team PITCH

Marketing Moments
Pitch BrandTalk & Top 50 Brands 2022: Power-packed list of...

To be held on 29th November, 2022, from 10am onwards at Radisson Blu Plaza, Delhi

By Team PITCH

Marketing Moments
GECs: Volume of content on the rise, but not producers'...

Content volume has risen due to increase in the number of TV channels, but revenue of production houses has not....

By Sonam Saini

Marketing Moments
FTX bust: Lean times ahead for crypto ad budgets?

Experts see a chaotic time ahead for the crypto industry as uncertainties take over the market

By Team PITCH

Marketing Moments
Rasna founder Areez Pirojshaw Khambatta is no more

Khambatta passed away on Saturday, 19th November

By Team PITCH

Marketing Moments
Disney brings back Bob Iger as CEO as Bob Chapek...

According to the company statement, Iger will be 'more uniquely suited' to lead the company during its crisis period, following....

By Team PITCH

Marketing Moments
Cinthol's new TN campaign celebrates the aspirations of women

The campaign has been curated by Creativeland Asia

By Team PITCH

Marketing Moments
Sunfeast Dark Fantasy comes up with ‘Find your Fantasy Cookie’...

The brand has unveiled a TVC - Din Khatam, Fantasy Shuru – for the same

By Team PITCH

Marketing Moments
Shaadi.com’s latest TVC addresses FOMO of singles wanting to get...

The campaign is titled ‘shaadi ka khayal’

By Team PITCH

Marketing Moments
Pitch BrandTalk & Top 50 Brands 2022 returns after three...

To be held on November 29, 2022 from 10 am at the Radisson Blu Plaza, Delhi

By Team PITCH

Marketing Moments
What options ahead for brands after third-party cookie crumbles?

Industry experts believe that impressions and influencer marketing could help with personalized advertising once third-party cookies are phased out

By Team PITCH

Marketing Moments
‘India has become exponentially more sophisticated in digital media’

Andrew Ellenthal, Global EVP - Sales and Client Servicing, MediaMath, spoke to e4m during his recent India visit about the....

By Shantanu David

Marketing Moments
India is a strong market both in terms of talent...

Wavemaker Global CEO Toby Jenner speaks to exchange4media Editor Naziya Alvi Rahman about the agency's five-year journey in India, and....

By Naziya Alvi Rahman

Marketing Moments
Lemma ropes in Puneet Biyani as company President

Prior to this, Biyani was Senior VP & CFO of Times OOH

By Team PITCH