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Swiggy’s latest campaign #WhatTheFalooda, a thought-provoking take on customer behaviour

After its successful #WhatsInAName campaign, Swiggy addresses another serious issue related to customer care executives in its signature style

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SAREGAMA CREATES BRAND EXTENSION OF CARVAAN

Carvaan’s GX01 Earphones specially designed for music listening Saregama, India’s oldest music label and youngest movie studio, launched....

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Welspun highlights Indian water crisis via innovative mobile ads based...

Welspun India Limited’s leading domestic brand, Welspun, has recently launched an innovative digital campaign to raise awareness around....

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Wunderman Thompson South Asia wins the creative mandate for Sugarlite

The agency will be working on positioning the brand through creative communication and content Following a multi-agency pitch....

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iProspect India wins global mandate of VFS Global

DAN’s Carat and Posterscope will also be working on the account Starting the year on a high note, iProspect India,....

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Madison Media appointed as Media AOR for Cipla Health

The account was won in a multi-agency pitch. Madison will handle the entire media mandate for the healthcare company Madison....

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AICTE Appoints Dr. Anurag Batra on the MDI Board

All India Council of Technical Education (AICTE), a statutory body of the Government of India, has appointed Dr.....

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Amazon pledges $1 billion to digitise SMBs in India

Jeff Bezos also announced that the online retail giant will use its "size, scope and scale” to export ‘Make-in-India’ goods....

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BISLERI’S BOTTLES FOR CHANGE PARTNERS WITH THE 17TH EDITION OF...

The Future of Your Used Bottles Lies in Your Hands ‘Bottles for Change’ an initiative by....

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Mars Wrigley India appoints new General Manager

Mars Wrigley has announced that Kalpesh Parmar has been appointed General Manager for India with effect from January 9. Kalpesh....

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SUBWAY® INDIA INTRODUCES CHHOTA SUB IN FOUR FLAVOURS

Aims to Indulge Gen-Z Looking for Pocket-Friendly DealsAims to Indulge Gen-Z Looking for Pocket-Friendly Deals Subway® India, today introduced Chhota....

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Times Internet partners with Gems & Jewellery Export Promotion Council...

Times Internet, India’s leading Digital Products company, has partnered with Gems & Jewellery Export Promotion Council to power a....

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Nykaa and acid-attack survivor Laxmi Agarwal join hands for #WhatMakesYouBeautiful

In the ad, Nykaa and Laxmi challenge the beauty standards women have grown accustomed to all their lives Nykaa has....

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Driving Customer Delight with Hyper Personalization

It’s been a long week packed with marketing meetings. Weary and tired, all you want to do is to catch....

By Sonia Kaul

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upGrad on boards Tilt Brand Solutions as strategic and creative...

The first phase of the association will include a marketing campaign targeted pan India across Tier 1 and Tier 2....

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