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Himalaya’s head of OTC business spoke to e4m regarding their new campaign around stress, the expected growth rate from the....
The CEO and Founder of the marketing solutions company spoke to e4m about the growth of AI, the trends in....
Being an advertising veteran, Yaccarino is expected to collaborate with advertisers and turn the platform positive for marketers, say brand....
The VP of Marketing at Colgate-Palmolive gets talking about the brand's marketing mix, focus areas and strengths
Ghugre, Automotive Sales and Marketing Manager, Shell Lubricants, spoke to e4m about new additions to the company’s marketing mix, plans....
With a stark difference between the results of some of the biggest ad platforms, experts discuss what should be the....
As travel heats up, the industry finds smarter ways to use its marketing and ad budget to come out as....
In the recent earnings call, Meta, Microsoft & Alphabet executives spoke about higher investment in AI as it has become....
Industry observers say audiences are showing an affinity to consume content in their mother tongues, and brands who invest in....
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Industry observers say the South market has a stronger news consumption pattern and with this state poll being touted as....
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In this edition of TechTalk, experts talk about how challenging regulating AI can be, the ways in which regulation can....
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Experts say there will be initial hurdles for Amul because of the social divide between north and south brands, but....
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Industry observers note brands need to balance technology with creative marketing solutions while roping in data-driven insights
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The COO of the conversational AI marketing solution company speaks to e4m on how the company has been partnering with....
Industry heads are unanimous that advancements in tech will make voice search more accessible, convenient and personalized, unlocking more opportunities....
