Sonam Saini STORY
BrandTalk
New fiscal brings in optimism, advertisers set to increase spends:...

The Managing Director and CEO of ZEEL also said during the Q4 earnings conference that final legal issues regarding the....

By Sonam Saini

BrandTalk
IPL 2023: Disney Star seeks higher ad rates for playoffs

The ad rates for league matches are in the range of Rs 15-16 lakh per 10 seconds

By Sonam Saini

BrandTalk
'GEC is all about family viewing, we all come together...

Nina Elavia Jaipuria, Head-Hindi Mass Entertainment and Kids TV Network, Viacom18, shares that the kids category is still under-indexed and....

By Sonam Saini

BrandTalk
'We have a robust sports portfolio and have added marquee...

Rajesh Kaul, CRO – Distribution & Intl. Sales and Business Head – Sports at Sony Pictures Networks India, tells us....

By Sonam Saini

BrandTalk
Penetration of Star Sports channels across country is at its...

Gupta, Head - Sports, Disney Star, spoke about the factors that are contributing to the IPL 2023 viewership, airing matches....

By Sonam Saini

BrandTalk
Our shows are largely driven by strong consumer insights: Kevin...

Vaz, Disney Star Head – Network Entertainment Channels, spoke to e4m on Star Plus completing 150 weeks in the leadership....

By Sonam Saini

BrandTalk
Free Dish Auction Day 4: News channels defy boycott call,...

Prasar Bharati collected Rs 116.9 crore from the sale of seven slots

By Sonam Saini

BrandTalk
Free Dish Auction: Prasar Bharati collects Rs 291 cr in...

At Rs 24 crore, Zee Anmol Cinema buys the most expensive movie genre slot ever

By Sonam Saini

BrandTalk
Will HBO make an impact with OTT launch in India?

The plan to launch its own OTT platform, industry sources say, could be one of the reasons for Warner Bros....

By Sonam Saini

BrandTalk
TV industry records 25% ad revenue growth for FY21-22

With a growth of 5%, the sector has been valued at Rs 72,000 crore, states the TRAI’s annual report for....

By Sonam Saini

BrandTalk
NTO 3.0: Broadcasters send notice to cable operators on price...

The notice has been sent to AIDCF members who have decided not to raise channel pricing till a case in....

By Sonam Saini

BrandTalk
Disney to lay off 7,000 staffers

Disney+ Hotstar subscriber count falls by 3.8 million over previous quarter

By Sonam Saini

BrandTalk
Will funding winter freeze start-up ad spending in 2023?

Most of these brands have already started to cut their marketing budgets. According to TAM Media data, the indexed avg....

By Sonam Saini

BrandTalk
Want to take IPL beyond the barriers of affordability, access...

In an interview with exchange4media, Anil Jayaraj, CEO of Viacom18 Sports, stated they will ensure the IPL telecast gives advertisers....

By Naziya Alvi Rahman Sonam Saini

BrandTalk
Will NTO 3.0 come into effect tomorrow?

Experts believe the amended order is unlikely to be implemented tomorrow because a case against it is pending in the....

By Sonam Saini