This year, brands aim to redefine what Diwali means beyond the celebrations
From gold to automobile to liquor, brands have upped their ad spend for experiential marketing. AI-AR-VR are the flavour of....
Jane is currently CEO of Landor & Fitch
The theme of this edition of the conference is ‘The stories of building successful brands’
Other celebs like Nandita Das, Amaan & Ayaan Ali, and Priya Malik are also part of the campaign
The tribunal adjourned the hearing of Wednesday after the counsel sought time to complete the pleading
WhatsApp head Will Cathcart emphasised that these ads won't appear inside chatboxes
The company said that the total revenue for the quarter declined Y-o-Y due to the shift of the festive season....
The firm will be rebranded as PR Pundit Havas Red
Basak's earlier stints include Contract Advertising, Dentsu Creative, and Percept
Prior to this, Teny was CEO of Lowe Lintas India
The account was won following a multi-agency pitch and will be serviced by HiveMinds Mumbai office
They have been appointed as Managing Partner and Head for Team Reckitt
The online travel company, launched a new campaign aimed squarely at attracting new users to its platform by spotlighting the....
Holidays offer a unique opportunity to build and maintain customer loyalty by leveraging emotional connections, personalization and increased consumer spending