BrandTalk STORY
BrandTalk
‘Mix of human touch & tech can deliver world-class customer...

Ruchika Malhan Varma, Chief Marketing Officer, Future Generali India Insurance, engaged in an in-depth conversation about the role of MarTech....

By Team PITCH

BrandTalk
Video personalization will soon be a necessity for brands: Suvrat...

Stanford alumnus Suvrat Bhooshan, the founder of Gan.ai, spoke to e4m about commercialising the personalized video tech and how it....

By Shantanu David

BrandTalk
We're redefining ourselves for betterment of consumers: Dr Ashish Bajaj,...

Dr Ashish Bajaj, CMO, Narayana Health, speaks about the company's rebranding exercise and the dynamic changes within the health marketing....

By Nilanjana Basu

BrandTalk
I feel valued at FCB and want to continue here:...

As Ohri looks forward to his new role as Global Partner at FCB, he shares his thoughts about the new....

By Neeta Nair

BrandTalk
'Wakefit 2.0 signifies our brand purpose of simplifying living for...

Prateek Malpani, Head of Brand, Wakefit.co discusses the insights behind its rebranding, the brand’s vision, customer-centric approach, pioneering innovations and....

By Ritika Raj

BrandTalk
WPP will double its size in India in next five...

The Global CEO talks about WPP's scale-up plans for India, his belief in the country’s growth possibilities, and more

By Naziya Alvi Rahman

BrandTalk
‘We've tasted success in OOH, and we are intent on...

COO of Excitel Varun Pasricha shares why their latest OOH campaign ‘Drive Safely’ encourages people to not use the internet....

By Team PITCH

BrandTalk
Pet parents want their lifestyle to reflect in their pets:...

Dasgupta, CMO, Heads Up For Tails (HUFT), explains the changing concept of pet 'ownership' in India, and the uniqueness of....

By Team PITCH

BrandTalk
Will be focusing on regional content: Samira Kanwar, VICE

Kanwar, VP-Content (APAC), VICE, spoke to e4m about the business of content in India, generation of revenue through collaborations and....

By Tanzila Shaikh

BrandTalk
Walled gardens are going nowhere: Ramya Parashar, MiQ

The Chief Operating Officer at MiQ spoke to e4m about developing advanced technology in the TV space, predictive retargeting and....

By Shantanu David

BrandTalk
Consumers are too aware and they can tell when the...

On the occasion of Raksha Bandhan, we spoke to Nitin Saini, VP- Marketing, Mondelez India, about their #BrothersWhoCare campaign &....

By Tanzila Shaikh

BrandTalk
Strategy for 'Pushpa Impossible' focused more on engagement & outreach:...

Sharma, Head of Marketing and Communications, Sony SAB, SET & Sony MAX Movies Cluster, spoke to e4m about 'MainKhushTohFamilyKhush’ campaign....

By Sonam Saini

BrandTalk
‘More than half of SUGAR’s revenue comes from offline retail’

In today’s edition of the e4m D2C Revolution series, Kaushik Mukherjee, Co-Founder & COO, SUGAR Cosmetics, talks about the brand’s....

By Team PITCH

BrandTalk
‘Digital as a component is higher than the category average...

Puneet Das, President - Packaged Beverages (India and South Asia), Tata Consumer Products, spoke to e4m on the brand’s latest....

By Team PITCH

BrandTalk
Walled gardens to remain significant for marketers: Unny Radhakrishnan, Digitas...

The CEO of Digitas India spoke to e4m about the diversity and complexity of the Indian market, the impact of....

By Shantanu David