The group's special mega editions have garnered good response from advertisers across sectors, underscoring economic revial in tier I and tier II cities, according to DB Group's Satyajit Sen Gupta
The markets that Dainik Bhaskar Group operates in have reported a higher-than-average growth in GST collection for the month of December 2020, says the publication. The company in its official communication said, "While the Other than Dainik Bhaskar Group markets GST collection stood at Rs 60438 crore, registering a growth of 6.7% YOY, the Dainik Bhaskar Group Markets posted a stellar growth of more than 10% YOY.
"In the recent past, Dainik Bhaskar has taken the fight to Covid-19 by publishing several record-breaking mega-editions across its markets. These special editions have garnered huge participation from advertisers across sectors, underscoring the economic revival in these Tier-II & Tier-III markets where Dainik Bhaskar Group is present."