DTC beauty brand MyGlamm has launched its new ad film #GlammUpLikeAStar.

The TVC features brand ambassador and investor Shraddha Kapoor.

“It has been launched around the exciting partnership of the most coveted entertainment show Koffee with Karan. The new ad film is pegged on ‘Glamm up like a star’ featuring the brand’s products.

Commenting on the campaign, Sukhleen Aneja, CEO, Good Brands Co, The Good Glamm Group says “The campaign #GlammUpLikeAStar is a true manifestation of how MyGlamm is the perfect glam beauty partner. All your beauty needs are just one click away on the MyGlamm App. The MyGlamm App is truly a one-stop destination for all beauty lovers. The TVC is pop, energetic, modern with an upbeat music track to lend to the pulse and mood.”

The campaign will debut on MyGlamm’s social channels- YouTube & Instagram on 8th August (Monday) and will be further amplified across digital and mainline media.