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Guest Column: Deba Ghoshal, Vice President, and Head of Marketing, Voltas Limited, shares targeted storytelling strategies to boost sales by....
Guest Column: Piali Dasgupta, Senior Vice President – Marketing at Columbia Pacific Communities, writes about the growing impact of digital....
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Guest Column: Abhishek Vyas, Founder and CEO, My Haul Store writes how collaborating with influencers, brands can expand their reach....
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Guest Column: Roshni Shroff Strategy Director at DY Works reflects on the concept of brand strategy & how it is....
Guest Column: Ajay Mehta, Founder and MD, Interactive Television, and MD of Kinetic India, shares toplines of emergent trends in....
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Guest Column: Tejinder Gill, General Manager of The Trade Desk in India, inquires if an OTT model that is fully....
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Guest Column: Jai Lala, Chief Executive Officer of Zenith India, lists the key trends that will dominate India's dynamic digital....
Guest Column: Niraj Ruparel, Head Of Mobile & Emerging Tech - GroupM India Emerging Tech Lead - WPP India, writes....
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Guest Column: Rajiv Dubey, Head of Media, Dabur India, breaks down how some errant channels have been exploiting the landing....
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Guest Column: Yash Kulshresth, Chief Creative Officer, ^atom network, shares a few journey starters for Web 3.0
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Guest Column: Arjun Kolady, Head of Sales, Spotify India, explains how brands can become a part of the conversation that....
Guest Column: Rohit Jindal, Business Head, MyGate, writes about why and how brands are increasing their focus on residents of....
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Guest Column: Naveen Murali, VP & Head of Marketing, Pepperfry lists down opportunities for brands to exercise in evolving times
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Guest Column: Mohanty, Creative Head, McCann Worldgroup, says amidst all the razzmatazz, what one really waits for is their work....
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Rishi Bedi, Managing Director, Asia Pacific, InMobi, writes on how storytelling based on innovation, intelligence, and creativity is a must....
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