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Marketing Moments
'The new logo of Club FM has a longer U...

e4m spoke to Mayura Shreyams Kumar, Director, Digital Business, Mathrubhumi Group & Naveen Sreenivasan, Head Media Solutions, TRD, Mathrubhumi Group....

By Noel D'souza

Marketing Moments
India is now a video-first internet market: Facebook's Manish Chopra

Chopra, Facebook India Director and Head of Partnerships, speaks to e4m about FB Watch, plans for 2021, and future of....

By Javed Farooqui

Marketing Moments
No major impact on ad volumes in news ratings blackout

Hindustan Unilever, Reckitt Benckiser India, Godrej Consumer Products, CGMMF (Amul) and Colgate Palmolive India were top advertisers in blackout and....

By Tasmayee Laha Roy

Marketing Moments
The scope for automated media buying models becoming the norm...

Industry leaders say though brands, media owners and agencies are realizing the importance of automation, the adoption is fairly slow....

By Noel D'souza

BrandTalk
‘Developing a strong content strategy will help keep audiences engaged’

Shalini Rao, Chief Marketing Officer, Bengaluru International Airport Ltd, (BIAL), shares insights on the impact of Covid, marketing in times....

By Ritika Raj

Marketing Moments
Ashok Namboodiri appointed as Chief Business Officer, International Business at...

Namboodiri has previously been associated with brands like Britannia, Tata Consumer, Coca Cola and Unilever in his rich experience of....

By Team PITCH

Marketing Moments
Festive fervour lands HT Media back in black in Q3

The company has posted a consolidated net profit of Rs 9 crore HT Media, the publisher of Hindustan Times, Mint....

By Team PITCH

Marketing Moments
Netflix is all set release its first Telugu original film...

Produced by Ronnie Screwvala’s RSVP Movies & Ashi Dua Sara’s Flying Unicorn Entertainment, the anthology film is directed by Tharun....

By Team PITCH

Marketing Moments
Dentsu considers sale of Tokyo HQ

Media outlets speculate that the building could fetch the company around $2.9 billion Japanese advertising group Dentsu is reportedly considering....

By Team PITCH

Marketing Moments
Amazon Prime Video's 'Tandav' drops 2 scenes that stirred controversy

According to reports, scenes featuring Zeeshan Ayyub as a college student playing a Hindu deity and Tigmanshu Dhulia's PM character....

By Team PITCH