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Marketing Moments
Circulation revenue improved due to better realization per copy: Piyush...

During the earnings call, HT Media Group CFO Gupta also expressed his optimism about profitability in the coming quarters and....

By Team PITCH

Marketing Moments
Is programmatic CTV the future of TV buying?

In today's TechTalk, Jason Barnes, CRO, APAC, PubMatic, talks about the opportunities in the CTV space

By Team PITCH

Marketing Moments
AIDCF vs TRAI: More cable operators sign fresh RIO even...

Sources in the industry say one of the major cable operators of Kerala signed the subscriber agreement on February 22....

By Team PITCH

Marketing Moments
IPL: JioCinema to reach linear TVs, live stream at 3L...

Viacom18 plans massive consumer engagement through chats with commentators, and KBC-like quizzes during live; VR glasses for GenZ & media....

By Team PITCH

Marketing Moments
IPL to be streamed free on digital, but what about...

Industry observers wonder if all IPL viewers in India can afford to spend Rs 32 to watch one T20 match,....

By Kanchan Srivastava

Marketing Moments
First for OOH: Bright Outdoor Media to launch IPO by...

The company seeks to enter the DOOH space and position the company in the ‘minds of people, Chief Managing Director....

By Team PITCH

BrandTalk
Supersonic has always tried to make music & lifestyle accessible...

Mashruwala, Business Head, Viacom18 LIVE, shared that the music festival has already onboarded multiple partners including Budweiser, Nexa and JBL

By Team PITCH

Report Watch
TV is a medium for reach, digital for performance: Nagraj...

At the Pitch Madison Advertising Report 2023 unveiling, Krishnamurthy, the Chief Strategy & Analytics Officer, Madison Media, spoke about the....

By Team PITCH

On The Move
Susan Wojcicki steps down as YouTube CEO, Indian American Neal...

Mohan is a long-term deputy of Wojcicki and was always considered a frontrunner for the post

By Team PITCH

Marketing Moments
Bruised, not broken: How do brands cope with murky waters?

Conglomerates of any domain need to understand that there is no one way to deal with crisis situations and the....

By Nilanjana Basu