India is a hotbed for the cryptocurrency industry and investment in the sector crossed $6.6 billion in May 2021

Industry observers say the badminton champions will get some attention from marketers and storytellers but admit that the admiration could....

Behl stepped down as CEO of Raymond Lifestyle Business in March 2020

Sreechaitanya Garimella, Head of Marketing, Muthoot Fincorp, says IPL not only offers a high level of audience engagement but also....

The P&G Shiksha film has been conceptualized and created by BBDO India

Also expands its personal care product range, targets Rs 200 crore revenue by the end of FY 2023

While some observers say the turmoil involving Twitter is making the industry wary, others don’t see a big cause for....

Insights from the brand’s consistent consumer research have been translated into tangible solutions that cater to the evolving consumer needs....

Guest Column: Amit Tiwari, TCS Global Head-Marketing Demand Center, explores if the marketers and consumers are ready for the new....

Through this film, vivo aims to motivate people to make and cherish joyous moments and #LiveTheJoy