Sana Zabeen parts ways with TV9 Network

At TV9, she was instrumental in driving communications, media relations, and strategic outreach initiatives

Sana Zabeen parts ways with TV9 Network

Sana Zabeen has stepped down from TV Network, concluding a stint of more than three years with the organisation where she played an important role in shaping communications, media relations, and strategic outreach.

Zabeen most recently held the position of Lead – PR, Communication and Media Relations, a role she assumed in April 2024, where she oversaw brand communication, handled media engagement, and strengthened institutional messaging from the MD’s office. Before that, she worked in Communication and Outreach, MD Office (January 2023 – April 2024), contributing to strategic positioning and stakeholder communication.

Prior to joining TV9, she was Head of Content & Marketing at Nikology, where she drove brand-led content, media positioning, and revenue-oriented communication initiatives. She has also served in leadership roles at Bada Business Pvt. Ltd. as Senior Project Manager, and spent more than five years at Times Network in branded content, collaborating with leading brands on integrated media solutions.

Earlier in her career, Zabeen worked as an Associate Producer at CNBC TV18, where she produced large-format branded properties and business features. She began her journalism journey as a Correspondent covering Enterprise Technology with Web18 & Mobile18.