Priyamvada Jagia moves to Fossil Group as India Brand Marketing Head for Armani

Priyamvada Jagia was earlier associated with Xiaomi India,

Priyamvada Jagia moves to Fossil Group as India Brand Marketing Head for Armani

Priyamvada Jagia has exited Xiaomi India and announced her next professional chapter on LinkedIn. She has confirmed her appointment at Fossil Group, where she has taken on the role of India Brand Marketing Head for Armani. In this capacity, she will spearhead brand marketing for Emporio Armani and Armani Exchange watches and jewellery at Fossil India.

Jagia is a seasoned marketing professional with over seven years of experience in shaping go-to-market strategies and executing integrated ATL and BTL campaigns aligned with business objectives. Her expertise lies in creating cross-platform assets and activations that influence culture, deliver measurable ROI, and achieve defined KPIs.

She began her career at Xiaomi India as a Management Trainee and progressively moved into senior responsibilities, most recently serving as Product Marketing Manager. Jagia spent over five years with the company, contributing across multiple roles during her tenure.

Prior to Xiaomi, she has also worked with organisations such as PhonePe, 22feet Tribal Worldwide, and Rasta.